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Our Mission

To empower Black and Brown girls while encouraging self-acceptance by cultivating social, emotional & intellectual well-being.

Our Vision

To create a movement designed to instill self-confidence, pride, and leadership skills in Black and Brown girls to help propel them into positions of power and community activism.

Our Impact

Since 2010, PBG has impacted over 20,000 girls and established 160 After-School Programs in 59 cities across 29 states.

An eye-opening experience back in 2010 was the beginning of it all. A birthday celebration filled with beautiful Black girls, at a store with primarily white-featured dolls available and chosen by these girls, was what made us realize that our own daughters, as many other girls of color, were dealing with self-esteem and skin-tone related issues that needed to change. Our determination to be part of the solution led us to create Pretty Brown Girl, and what started as a unique product line for girls has evolved into a global movement.

Over the past 10 years, from the early stages of the After-School club and the establishment of The Pretty Brown Girl Foundation (a 501c3 non-profit organization) in 2014, we have dedicated ourselves to fulfill the community’s need to offer and sustain grassroots programs accessible to girls with the greatest needs, with the strong commitment to inspire positive self-esteem and self-love among  young women of color.

Today, our goal is to be able to overcome geographical barriers and reach over 5 million girls around the United States and beyond. As such, Pretty Brown Girl Academy is being launched virtually for the 2020-2021 school year , the only national SEL club personalized for Black and Brown girls to encourage self-acceptance by cultivating social, emotional & intellectual well-being.

The Pretty Brown Girl Academy will remain focused on reaching girls in Elementary, Middle and High School, concentrating efforts on building leaders from the inside out, while guiding girls through a self-discovery journey that inspires confidence, self-love and a passion to pursue their dreams. Girls of all ages and stages experience various learning outcomes and objectives through our modules, which promote the five principles of the Pretty Brown Girl Pledge:

Dream Big

Remember You Are Beautiful Inside and Out 

Enjoy Learning and Laughing

Always Believe in Yourself 

Make Healthy Choices

Learn about Pretty Brown Girl’s Founder, Sheri Crawley!

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